Thanks, Phil Weisman!
That is a big-ass Texas sign.
by Chris Boeckmann
With his warm demeanor and many contributions to the farming community, Willie Nelson has developed a reputation as a sweet man. In 2007, Ben & Jerry’s matched that sweetness when it debuted Willie Nelson’s Country Peach Cobbler ice cream. As both a tribute to Nelson’s charity work and Ben & Jerry’s support of community farming, a portion of the profits are given to the not-for-profit Farm Aid, the organization Nelson helped establish in the 1980s.
“There’s a lot more than just music to him,” Ben & Jerry’s spokesperson Sean Greenwood said of Nelson. “I think it”s the same thing when you look at our history.”
The idea for peach cobbler ice cream started in the Research and Development Department, where researchers had been fielding requests for the return of Georgia Peach ice cream. Once the flavor was perfected, Ben & Jerry’s pitched the idea to Nelson.
“He tasted it and loved it from the beginning,” Researcher and ‘Flavor Guru’ John Shaffer said of Nelson’s reaction. “It really made it easy for us; we don’t always get that lucky.”
There are no set rules on celebrity flavors, but to the farm-supporting company, Nelson seemed like an ideal candidate who could gracefully deal with the fame that comes with flavorhood.
Willie Nelson fans came up with some other ice cream flavors:
1 Bloody Mary Sunday
2. On the Rocky Road Again
3. Whiskey River
4. Milk Cow Bluesberry
5. Willie Nelson’s Crazy for Chocolate
6. Rainbow Connection Sherbet
7. Turn Out The Lights, Dark Chocolate
8. I Gotta Get Drunk Pina Colada Sherbet
9. Yesterday’s strawberry wine
10. Moment of Forever Marshmallow Swirl
11. Worry B Gone Butter Pecan
12. Gravedigger Mudslide
Thanks to Barb from Iowa, for sending this picture that greeted her when she went to buy new glasses.
I nearly fainted when I walked into my local favorite eyewear store to buy new glasses and saw these Willie/John Varvatos displays. I begged and begged them to give them to me when they were done with them and they would not. I even offered to buy them and they still would not accept my offer. They were going to give the larger silk poster away in a drawing at a local fundraiser. I tried to buy tickets to the fundraiser just so I could enter my name in the drawing and the fundraiser tickets were sold out!
Airing for the first time on television: “Back to the Start”, by Chipotle, with Willie Nelson singing Coldplay’s “The Scientist”
The video, uploaded on Aug 25, 2011, has over 7 million views on YouTube.
Coldplay’s haunting classic ‘The Scientist’ is performed by country music legend Willie Nelson for the soundtrack of the short film entitled, “Back to the Start.” Download the song now available on iTunes. Label and proceeds benefit The Chipotle Cultivate Foundation. http://itunes.apple.com/us/album/the-scientist-single/id458479961
by: John Mossman
Chipotle Mexican Grill’s animated short film was named among the five best ads of 2012 by The Wall Street Journal on Monday.
The Denver-based burrito chain’s two-minute spot, “Back to the Start,” reflects the company’s emphasis on sustainable farming and more humane treatment of animals — part of its “food with integrity” philosophy.
The ad, featuring Willie Nelson singing a cover of Coldplay’s “The Scientist,” portrays a farmer’s switch from huge industrialized farming to a more environmentally friendly approach.
It was Chipotle’s first-ever national television commercial and made its debut at the Grammy Awards on Feb. 12. Advertising Age said the ad upstaged some Grammy performances.
The ad originally was released in 2011 as an online video and in movie theaters. It was viewed 7 million times on YouTube.
The Wall Street Journal said the ad “hit a sweet spot with consumers, who are increasingly interested in the origins of their food.”
Previously, the ad won the top prize at the Cannes International Festival of Creativity and was the grand-prize winner at the International ANDY Awards, established by the Advertising Club of New York.
Yeah, here comes the Willie Nelson Superbowl ads! Everything I can find anyway. And go Broncos!
Yeah, it’s that day again when I post all the Willie Nelson Superbowl stuff I can find! And Go Broncos!
No doubt about it, real cowboys wear Wrangler cowboy cut jeans. 97% of all pro-rodeo cowboys wear them. They are the only official jeans of the Professional Rodeo Cowboys Association. And that’s only natural. After all, these are the jeans designed for cowboys. So they’re comfortable, and they last.
Of course, not everyone who wears Wrangler Cowboy Cut jeans is a professional cowboy. Lots of people are just cowboys in their hearts — like Willie Nelson, a legend in jeans.
Willie Nelson’s “On the Road Again” is soundtrack to this Harley Davidson commercial. A man takes his Harley out of the garage and polishes it up and makes it look like new — and then posts a “for sale” sign on it. Time to get an Indian Motorcycle.
American music icon Willie Nelson is celebrating his 80th birthday and the announcement of his brand new release To All The Girls… with a country-wide tour that kicks off with a special appearance at QVC.
The legendary singer/songwriter and founder of Farm Aid, is scheduled to perform at the multi-media retailer on Thursday, September 12 at 5 PM (ET).
During the live audience show, Nelson is scheduled to play a selection of songs from his new CD while offering viewers the opportunity to order the album, which has been bundled with bonus disc just for QVC shoppers, two weeks before street date.
The second phase of Broadcast Music, Inc.’s (BMI) branding campaign has been revealed. The new ad is located in the Nashville airport and features Willie Nelson with the slogan, “Write On.”
BMI began rebranding in Austin, Texas in March, with the slogan “Powered By.” Willie Nelson has been a BMI songwriter since 1959. More songwriters and slogans will be announced as the branding campaign evolves.