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Luck Presents is proud to announce the lineup for their first annual cannabis convention, Luck Summit: Planting the Seed, which benefits HeadCount’s Cannabis Voter Project.

Presented by Rocket Seeds and hosted by Nathaniel Rateliff, the multi-day virtual summit seeks to destigmatize, educate, and promote cannabis culture in an informative and entertaining way. During the summit, which runs virtually April 26-29, Luck and fellow cannabis-advocate partners will showcase the cannabis plant through the lenses of history, science, entertainment, and culture. 

Matt Bizer, co-founder of Luck Presents, says of the programming, “It was important to us in this first year event that we created a bi-partisan, stigma free conversation around cannabis in its many forms. We truly believe that Willie has been a unifier for so many in his years as both a cannabis activist and humanitarian. With Willie as our landlord we are able to set a stage and a platform for this conversation in a unique way here in Texas and throughout the country.” 

Today, team Luck unveiled a highly curated lineup that is both entertainingly enlightening and recreationally educational, a sample of which is listed below. 

To register or view the full summit schedule, please click here. 

Planting the Seed will feature something for everyone—from the cannabis curious to the long-time 420-friendly—on all aspects of the cannabis plant: economics, logistics, agriculture, legalities, legislative approaches, culture, and revenue streams.

A sample of panel topics and speakers is listed below:
Texas State Agricultural Commissioner Sid Miller on Hemp for Texas, a conversation with Lisa Pittman (Zuber Lawler, LLP) and Sid Miller (Commissioner).

Beto O’Rouke: An Argument for Ending the Prohibition of Marijuana, a discussion with former Congressman O’Rouke and Shawn Hauser (Partner, Vicente Sederberg LLP).

Diversity & Equity in the Cannabis Culture.A fact-based national panel of experts discussing the real numbers of representation in cannabis. This panel will dive into how diverse representation—or lack thereof—impacts the emerging cannabis market. 
Moderator: Gaynell Rogers (Treehouse Global Ventures)Panelists: Opehlia Chong (Consultant), Dr. Janice M Vaghn Knox, Khadijah Adams (Girl Get That Money) 

Cannabinoids 101: Delta 9 THC vs CBD. What’s a cannabinoid and will it get me high?Whether you’re a lifelong fan of cannabis or you’re just dipping your toe into the CBD craze, in this discussion we’ll dive into what actually is a cannabinoid (there are over 160 of them!) and how these different cannabinoids can work in YOUR BODY. From the more popular Delta 9 THC and CBD cannabinoids to newer cannabinoids like Delta 8 THC and CBG, our expert panel is here to touch on all of them, and leave you with a better understanding of how and what to consume to best help your specific needs. Knowledge is power, and cannabis is powerful, so knowing what cannabinoids do will help guide you towards the best experience with this plant.

Moderator: Shayda Torabi (RESTART CBD)Panelists: Franny Tacy (Franny’s Farmacy), Jocelyn Sheltraw (headset.io), Leah Lakstins (Higher Ed Hemp Tours) 

Indica, Sativa, Hybrid: Terpenes: How to control your effects.

Whether you’re a lifelong fan of cannabis or you’re just dipping your toe into the CBD craze, in this discussion we’ll dive into what actually is a cannabinoid (there are over 160 of them!) and how these different cannabinoids can work in YOUR BODY. From the more popular Delta 9 THC and CBD cannabinoids to newer cannabinoids like Delta 8 THC and CBG, our expert panel is here to touch on all of them, and leave you with a better understanding of how and what to consume to best help your specific needs. Knowledge is power, and cannabis is powerful, so knowing what cannabinoids do will help guide you towards the best experience with this plant.

Moderator: Shayda Torabi (RESTART CBD)Panelists: Andrew Marlatt (Pharmlabs Texas), Rachelle Gordon (Cannabis writer), Anita Sommers (M(ASCP), CBD Genie, Cannabis Science Communicator)

Where’s The Money? Access to Capital, Opportunities for Investment.

An experienced panel of fund managers and active investors discuss opportunities, resources and reality checks. For entrepreneurs and investors, this panel promises to provide helpful insights for navigating the newly established legal cannabis financial market. 
Moderator: Gaynell Rogers (Treehouse Global Ventures)Panelists: Joyce Cenali (Big Rock Partners), Al Foreman (Tuatara)

How Hemp Helps Around the Farm: Hemp, Animals & Agriculture.The Nelsons have long rallied support for the American family farmer. No Luck Summit would be complete without a conversation around hemp and its benefits for animals and agricultural practices. We’ll explore the history of hemp usage as animal feed and soil replenishment while diving into the ways hemp is being reintegrated into modern day agriculture practices.
Moderator: Hunter Buffinton (Hemp Feed Coalition) Panelists: Dan Hunter (Assistant Commissioner, TX Dept. of Agriculture), Dr. Clair Thunes, Vanessa Snyder (Eurofins Hemp & Botanics), Morgan Ellioit (IND HEMP)

Musical performances by Early James, Devon Gilfilian, Marcus King, Jonathan Tyler, Aaron Lee Tasjan, The Nude Party, and more. 

To register or view the full summit schedule, please click here. To read Variety’s take on the lineup and summit, please click here. 

Additionally, team Luck has partnered with the much-loved podcast, Great Moments in Weed History. The episodes released in partnership with Planting the Seed will dive deep into humanity’s 10,000+ year relationship with cannabis to find the humor, heart, and historical importance of this very special plant. As part of the Luck Summit, hosts Abdullah Saeed and David Bienenstock proudly present five short films tracing Willie Nelson’s sixty-year love affair with cannabis—from his first toke in Fort Worth, Texas in 1954 to the creation of his very own cannabis company. The first episode, “Willie and Weed: The Origin Story,” is available now, and features Ethan Hawke and Charlie Sexton. 

Click here to watch. 
A special thanks to our sponsors: Rocket Seeds, Koan, Willie’s Reserve, GRAV, Greenbelt Botanicals, Gibson, Clay Imports, Dad Grass and Weed, and Whiskey News.
Sign up:Planting the Seed is a donation-based ticketed event raising money for HeadCount’s Cannabis Voter Project, an organization that informs, registers and turns out voters who are interested in cannabis policy. To register or for more information on the High Holidays as a whole, please click here.